hello@alldigital.marketing 07956 306940
All MARKETING AUTOMATION NEWS CASE STUDIES MARKETING BASICS
This business was missing opportunities to convert website visitors into leads. There was some sporadic and limited social media marketing but community building and lead generation had to be improved. Lack of direction coupled with no structured integrated marketing strategy saw only one-in-five sales-ready leads being converted.
A campaign was developed to plan and promote a series of webinars and downloadable white papers through email marketing, social media marketing, social selling via employee engagement and website pop-ups. Content management and Marketing Automation built a process across sales and marketing to identify and allocate leads to the sales team and recycle warm leads back into the funnel.
Studies show misalignment between sales and marketing can result in a 30% loss in sales. That’s not...
HiveTracks, a client of Easyfish Marketing, is a cloud-based tool used to monitor and maintain beehi...
A newly formed marketing team at a UK based IT Consultancy and Integration business was tasked to bu...
When in "growth" mode, for which marketing automation is essential, we need to keep a chec...
Proving marketing ROI in B2B is tough with scattered data, long sales cycles, and multiple touchpoin...
Helping buyers buy is the growth strategy for 2026. This article explores real buyer journeys, multi...